Why it matters
Adopting AI is not simply about choosing the right technology.
Institutions also need to consider what needs to change, what they can realistically support and how today's decisions might affect their future options.
Our Approach
A context-first approach that helps institutions navigate AI adoption and adaptation.
Explore
Understand the options available within your institution's context.
Compare
Understand the options available within your institution's context.
Adapt
Revisit decisions as technologies, priorities and circumstances change.
CURRENT FOCUS
Learning in real institutional environments.
We're developing Brellar's early platform and exploring opportunities to test its approach with institutions navigating AI adoption. Our focus is on understanding the decisions institutions face, the challenges that differ across contexts and where better decision support could make a meaningful difference.
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FOUNDER
Esther M. Manthi
Esther is an entrepreneur and MBA graduate from the University of Oxford whose work focuses on AI, institutions and technological change.
She previously worked as a Software Engineer at Mastercard and is also the founder of Brains for AI Africa, an initiative focused on building capacity for AI education through learning programmes, institutional partnerships and responsible AI integration.
Her research explores how institutions make decisions about AI under uncertainty, and how those choices shape their ability to adapt over time.